The Blake at Malbis was an investment in a level of assisted living never before seen on the Alabama Gulf Coast. After touring the property, we toured the minds of family members making decisions about assisted living. We found that before they could be sold on the right place, they had to determine the right time. An empathetic message via digital, TV, print and direct mail doubled inquiries and tours within just 30 days. As a result, DSB&P is now representing sister properties in Mississippi, Louisiana and Tennessee.